Schema isn’t a data source for AI answers, but it still matters. A deeper look at how schema shapes AI retrieval and extraction.
AEO tools cost $500+/month to tell you what you already know: you need better content. The companies winning AI search invest in customers, not algorithms.
ChatGPT sends 36x less traffic than Google but converts 6-15x better. 100 AI visitors are worth 3,600 Google visitors. The economics of growth just changed.
Sites ranking #1 on Google saw AI visibility drop 30%. Fifth-position sites rose 115%. The companies winning at GEO stopped optimizing and started listening.